We are a digital-first agency that results in the best ROI and ROAS for its clients for all their online efforts. We specialise in digital marketing and digital advertising.
We are also highly skilled at media buying and planning on the digital platforms for various online campaigns using google pay per click, paid marketing on social media, display advertising, and running remarketing and retargeting campaigns. We also are into running and managing programmatic campaigns including programmatic targeting strategies.
Various strategies that we make use of for online media buying are based on CPM (Cost Per Mille or Cost Per Impression) where the advertiser is charged based on 1000 impressions or CPC (Cost Per Click) where the advertiser is charged based on when the consumer clicks their online advertisements. Another metric or model we work on is CPA (Cost per acquisition), where the advertiser pays based on each lead or conversion or sale or action.